First, get on the same page.
Choose who facilitates this session; swap next time. Check energy, say what each of you wants from the block, and agree the output. Neither person’s skills give them the final say.
Questions for both of us
- Who would benefit, and how will we show them personally?
- Explain the benefit, scope and price simply.
- Ask for a specific next step: try, reply, book or buy.
- Who is a good fit?
Make it happen
15 min choose a few relevant people; 45 min thoughtful invitations; 15 min record replies. Take turns leading.
Use the step buttons to move through the timeboxes. Pause when you need to; a timer helps us focus, not rush each other.
We can move on when…
People understand what is offered; no revenue quota.
If we get stuck
If outreach feels vague, pick one community and a more concrete use case. Do not replace relevance with mass messaging.
For a disagreement: two minutes each to explain, then choose the smallest reversible test together. For a bigger pause: agree when to return.